First, the influence of the environmental protection policy to the dry cleaner franchising industry bigger and bigger, more and more opportunities.In the European and American countries, dry cleaner franchising is to pass strict environmental protection for examination and approval.Such as set up shop in Hong Kong, it shall be authenticated by the Hong Kong epd after allowing for the opening.Environmental protection certification to the influence of the dry cleaning industry in our country is not obvious, but Beijing, dalian and other cities have adopted certain environmental access system.This is a signal that environmental policies affect the dry cleaning industry is the trend of The Times, it also should cause enough attention investors.Investors should choose to have when choosing dry cleaning franchise brand strength, formal legal dry cleaning franchise brand, the business dry cleaner in the future there will be more security
The second, laundry consumer demand changes.In the past, people to the requirement of dry cleaning is simple, as long as it is cheap, clean "is ok, now, to go further by calling for a" clean, professional, fast and health ".Why is that?First is that people dress fabrics shows the tendency of diversification, requires more professional dry cleaning technology;Second, people life rhythm speeding up, all kinds of entertainment increased, demand more quick service;Again is that more and more people health consciousness is strong, the dry cleaning and as part of a healthy life.Investors can use to measure yourself to join such a change of dry cleaning franchise brand, see if it conforms to the basic requirement of consumer trends.
Third, the urban business model upgrade.Business model change and upgrade of a city is "food, clothing, shelter, line" changes to expand.As people living standard rise, people around the "clothes" demand is higher and higher also.Dry cleaner "small, low, poor" image has not adapt to the requirements of modern business, now people are pursuing brand consumption, so brand dry cleaning franchising to "scale, the scale, the transparency and specialization" image display in front of the public, people just cater to the modern consumer demand.Provide a dry cleaners in the city overall image, molding products and the brand shop image, dry cleaning franchising is the natural result of the development of urban dry cleaning service.
From the above three shop changes we can see that in the dry cleaning industry is based on specialization, standardization and the brand of the trend of future development of franchise chain operation mode to cater to and based on the market.
